Co-Founder of Digital Leadership Associates
Adam has worked in marketing & branding for approaching 3 decades. For 15 years he worked for large and small agencies, worked in online strategy in the early days of the internet and ran his own agencies before moving in to the world of social media. He was the first person to write a globally published book on social for business – Brilliant Social Media (published by Pearson as part of their Brilliant series) and was recruited in to Oracle as Head of Client Social Media for the EMEA region where he worked with some of the world’s largest brands helping them to develop and implement their social media plans. He left just over a year ago to co-found Digital Leadership Associates with Tim Hughes (the world’s #1 Social Selling influencer and author of the world’s bestselling book on Social Selling) and together they now run the world’s largest social media management consultancy, working with a range of companies from a few hundred employees up to tens of thousands to help them deploy social media as a marketing, branding and sales tool. Digital Leadership Associates has recently licensed its social selling IP to a distributor in North America and is planning an expansion in to Europe and Australasia as well. Both adam and Tim are regular keynote speakers all over the world on the subject of social media in business and are working on a book together about the merging of Sales & Marketing”SMarketing’.